Anja Groten is an independent designer and researcher based in Amsterdam.
She completed her postgraduate studies at the design department of the Sandberg Instituut Amsterdam where she graduated in 2011.
Anja Groten investigates the possibilities of an agonistic design practice and is interested in using external forces during her working process. By designing collective moments she aims to go into discussion with the public and simultaneously provokes confrontation and the unexpected.,,

Collaboration and collective modes of production are essential for my design practice. Working independently allows me build and engage with different communities and collectives depending on the projects I am working on–self-initiated as well as commissioned.

Together with Neverneverland and De Derde Verdieping I am co-running De PUNT, a collective art and project space in the east of AmsterdamDe PUNT is also the home base of Hackers & Designers, an initiative I founded with Selby and James in July 2013. Hackers & Designers organizes monthly meet-ups and other encounters, aiming to bring two professions closer to each other and create a common vocabulary. In the summer of 2015 H&D is to launched a summer academy program for the first time. The second editon of the H&D Summer Academy will take place 25 July – 5 August, at De PUNT and Waag Society, in Amsterdam.

Other collaborators are Chris, Esther, HeerkoJanneke, Jeannette, JoelLéoMaartje, Ruben, Thomas, Casco, Annette, Laura from Read-in, Yolande, Cat, Emma and Zack from The Center for Genomic Gastronomy.

Anja Groten – Design & Research
Frans de Wollanstraat 62
1018 SC, Amsterdam

t. +31 68 1752963

Rip & Read

Bookmark/businesscards for Perdu. Perdu is a center for experimental poetry in Amsterdam,  accomomodating 3 different practices: the curation of an evening program (de avonden), a bookstore and a pubslishing house. According to these 3 practices I designed a bookmark that at the same time entails 3 businesscards that can be ripped apart.

Post Perdu – poemsorting 2016

Friends are to cuddle. Perdu – vrienden worden


Soon live: In collaboration with Heerko

Decolonizing Design


New roles of design have emerged in the recent decade. Whether called critical, speculative, or social design, contemporary practitioners share an understanding that design should become more involved with social and political matters. There seems to be a mutual consent that designers should persistently reflect on whether their practice is able to break open dominant misconceptions about matters such as race, gender, and class, rooted in visual culture. Are contemporary designers looking beyond their comfort zones?

We invited designers A Parede from Brazil and curator Amal Alhaag from Amsterdam to talk about the responsibilities of design in regards to inequality.

In collaboration with Ruben Pater.

Hackers & Designers Summer Academy documentation

This publication is made using Wikimedia as a co-writing and editing tool, Pandoc to translate the wiki markup to html and Scribus to layout the pages.

Find more about the workflow on the H&D wiki. The source code is available on github


Instant & Momentary Publishing


The Momentary Zine is an interactive publishing installation and has been shown at Zinefest Berlin, at the Libre Graphics Meeting in London and at Northside Festival in New York. We custom developed software to create the zine, which is open source and available on Github. With the help of speech to text technology the spoken word translates to text. Simultaneously an algorithm runs an automated image search on Google or Imgur, querying the spoken words and adding the image results accordingly to the zine layout. The outcome is a printed zine.

In collaboration with Hackers & Designers and Vicky de Visser

Refugees and Migrant Workers are Here With …

Perform your Immaterial Labor today!


Teaser website for the 2016 edition of the Hackers & Designers Summer Academy. The program centers around the controversial topic of immaterial labor, and the effects digital economies have on our current techno-society, – an on-going discussion at stake in both design/art and developer practices. H&D engages this year’s summer academy participants to go into discussion and critically reflect on their (digital) activities that exist outside/alongside the traditional wage-based definition of labor. What does it mean for the future of our practices to contribute to creative commons and open source projects, to self-initiate, to organize communities, to promote and publish on social networks, to perpetually generate content, to evolve multiple identities as bloggers, vloggers, mojo contributors…?

Website in collaboration with Hackers & Designers, Finn and Rens.

Moneylab #3 – Failing Better

A collective attempt to fail better with artists, critics and activists that are all feeling the pinch.

Amsterdam, December 1 & 2, 2016